Author branding: I am, I love, I believe (and I write)
In a guest post on BookBuzzr.com, Laurel Marshfield (Blue Horizons Communications) describes authors’ brands as messages they put out about themselves. Marshfield says “Your brand is your author story … you need to consciously make use of the intersection between your personal life story and the story your books tell. And then, you need to […]
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